About The SUP Company | The SUP Company


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The SUP Company

+44 (0) 2380 172 189

About The SUP Company

SUP Co No.1 for Stand Up Paddleboards

In 2014, The SUP Company was established and our website opened with the sole purpose of providing the best products at the most competitive prices while delivering excellence in customer service.

Since then we have built our solid reputation by fulfilling these aims, quickly becoming the leading specialist in both inflatable and hard shell Stand Up Paddleboards. This rapid growth has seen us attend many National exhibitions and shows, often working exclusively with core brands that we offer such as Red Paddle Co, Jobe SUP and Starboard SUP.

While we are not out to reinvent the wheel, we just simply offer great levels of product knowledge, sound advice and excellent customer service; just like you would expect in any other part of your life, particularly when spending your money on something you enjoy.

So whether you a completely new to Stand Up Paddleboarding or an expert, visit our SUP Info section to help you narrow down the paddleboard best for you by using our SUP Guide or SUP Paddle Guide and learn if a hard shell or inflatable SUP will meet your needs. If you would rather talk to someone for sensible advice drawn from expert product knowledge and experience, then call us on 07469 850628 or email us at customerservice@thesupco.co.uk


SUP Co No.1 for Stand Up Paddleboards